China has become the world's second largest consumer market and the largest trading nation. In recent years, the consumption level and quality of life of the people have been greatly improved, and consumption has become the first driving force of China economic growth for many years.

With the change of people's concept of consumption, Chinese consumers are increasingly favoring imported goods, ranging from fruits, cosmetics, health products, seafood, luxury goods and other industries. Therefore, the Chinese market is increasingly valued by companies from all over the world.

With China's successful hosting of the China International Import Expo and its participation in RECEP, and China's continued opening of the Chinese market, the consumption growth potential of the Chinese market is increasingly favored by overseas companies.

​So what do they need to do for foreign companies trying to enter the Chinese market? That must be the first to register the intellectual property.

Intellectual property rights can bring huge economic benefits to enterprises and enhance economic strength. The exclusiveness of intellectual property rights determines that only with independent intellectual property rights and core technologies can enterprises produce products with core competitiveness,survive and develop in a fierce market environment. More and more companies are beginning to realize the huge role of technology, trademarks, patents (including design and invention patents, utility models), brands, copyrights, trade secrets and other intangible properties.

How can I register a trademark in China?

You need to find a reliable, professional intellectual property agency in China who can help you solve this problem.

Hermax intellectual property is your good choice.Hermax is one of the most trusted China law firms in Intellectual Property (IP) and is also an approved Chinese law office and attorney agent of trademark, patent, copyright,design for clients at home and abroad.

As a professional, qualified intellectual property agency in China, Hermax handles the search, application, registration, translation,lawsuit,enforcement and other related services of trademarks, patents, design and copyright.